Stumble Upon is a network I have been playing with a lot these last few weeks. I have been determined to crack the secret and find out how people get so many views from it.
While I still have a fair way to go, I have managed to up my Stumble Upon views from an average of 50 views per post to an average of around 1500 views per post.
I appreciate that for the big bloggers, this is nothing, but for me an extra 1500 views on a post makes a huge difference.
I firmly believe every blogger who wants to up their page views should be using Stumble Upon. It is one of the easiest places to promote your posts once you get the hang of it.
Let’s start with the obvious:
What is Stumble Upon?
You know, this is the question I get asked the most when I mention Stumble Upon and I’m still not sure how I would categorise it. It’s a cross between a magazine and a blog reader, but at the same time it’s neither. The best way to discover what it’s all about is to go visit – click here to go have a look.
How does Stumble Upon work?
It’s really simple. You add blog posts (or any other webpages) by clicking “add a page”.
You then enter the url of the page you want to add and select the categories it fits into. Click save and your post is now visible on Stumble Upon.
You then press the stumble button to go through some of the pages others have added. I often plan on popping on for five minutes and find myself there hours later – there’s always something of interest popping up. You can choose to stumble certain categories or you can stumble everything.
When you are shown a post, you can give it a thumbs up or a thumbs down. This determines whether you will be shown more or less of that type of page in the future.
Every time a post is stumbled, it is re-added to the queue of posts to be shown in it’s relevant category.
The Blogger’s Guide to Stumble Upon
Here’s everything you need to know about using Stumble Upon as a blogger:
Debunking the Myths
Before I start on how to get your posts seen, let’s debunk some myths:
Myth 1: You shouldn’t add your own posts to Stumble Upon.
I’ve read a lot of posts that tell you this, and I know a lot of people who regularly use Stumble upon will be cringing when I say it’s ok to add your own posts. Let me explain why I can confidently say it’s ok.
In the time I have been using Stumble Upon, I have added approximately 150 of my posts. I have added approximately 10 of other people’s. For the record that’s not because I don’t share other people’s stuff – I tend to share other people’s posts to Twitter. Also, for the first five months I was using it (I’ve been using it around 6 months in total) I didn’t know that it was a thing to add someone else’s posts.
So for the first five months, I didn’t add a post that didn’t come from my own blog and every post I added got views.
Also, Stumble upon doesn’t know it’s your site. At no point in the sign up process does it ask for your website.
It doesn’t care what you add, it just wants people to add things, otherwise, it has no reason to exist.
Myth 2: You should 50 posts from other people for every one of your own posts you share.
This ties in with my first myth. It’s just not necessary, although if you do want to share other people’s stuff to Stumble Upon, it won’t harm you in any way either.
Myth 3: You shouldn’t Stumble your own posts.
I have no idea where this one came from. If you don’t endorse your own stuff, why should anyone else.
How to Get Your Posts Seen on Stumble Upon
Follow the below steps to start getting views from Stumble Upon:
Adding your posts
Firstly, obviously you need to add them. When you have done this, a box will come up saying the website wants to close this window. Say no and it takes you to the post you’ve just added.
Set up a list where you save your posts. When you are taken to a newly added post, add it to the list (I’ll explain why later). Once you’ve done that, click stumble. It is now in the queue of posts to be shown.
Promoting your posts
There are various groups on Facebook (I will be posting more about these later in the month) you can join that run a daily Stumble Upon thread where people stumble each other’s stuff, which keeps it in the to be seen queue.
How to Keep Your Posts in The Stumble Queue
So, you add a post, it gets seen for a while and then it fades off into the background right? Not necessarily.
There are some posts that always do well on Stumble Upon – photography posts and how-to posts always seem to get a lot of views.
If you have a post that takes off in a big way, it will be constantly in the queue because people are stumbling it. If your posts aren’t in that category, or aren’t getting a whole lot of attention, there are two ways to get them back into the limelight.
I suggest doing both of these for best results:
1. Stumble categories
If you click “add an interest” you can tell Stumble Upon which topics you would like to be shown most of. Make sure all the categories you post to are on this list.
When you add a new post, and for a day or two after, select the category you listed it in and stumble through those posts.
I add 3 posts to Stumble Upon daily and I stumble around 100 posts. The more you stumble a category, the more visibility posts you have added in that category are given.
2. Stumble your list
Remember earlier when I said to add your posts to a list created for the specific purpose of adding your own posts? This is why.
Once a week, visit that list and click stumble through this listt. Then do just that.
Stumble every post in your list. They are now all back in the stumble queue to be shown to other people.
The Down Side To Stumble Upon
If you think this all sounds too good to be true, trust me, it isn’t.
There is a slight down side though. It is very rare that anyone using Stumble Upon clicks through to another of your posts. Generally people read your post on Stumble Upon then stumble away from it.
This causes your bounce rate to go up massively. In my experience, no one has ever asked me about my bounce rate, so for me it’s not a big deal, but it’s just something to be aware of in case you work with brands that do ask about it.
Do you use Stumble Upon to promote your blog posts? Do you get a lot of traffic from it? Do you have any tips to add? Let me know in the comments 🙂